March 15, 2007

Making your YouTube or Zoopy or MyVideo work

South Africa now has Zoopy and MyVideo as local video sharing sites, both which are gaining popularity as they grow their own fan-base.

With the billion dollar lawsuit from Viacom against YouTube in the air, one would hope that South Africans are a bit more clear of the legal boundaries before they place their videos on these sites because we have quite hectic copyright laws here in SA.

These videos that people make to share with the world are called virals.


LA-based Feed Company put together Social Video 101: a Primer, an example-ridden tutorial on why some Youtube "virals" work and others don't. Will your video start a conversation? Is it funny? Is it sexy? Is it something you'd share with your friends?

"Viral is video that you're prepared to share with your friends," says CEO Josh Felser of Grouper. "If you're not prepared to share it with your friends, it's not viral video."

1 comment:

Zoopy said...

Thanks for the mention :) Copyright is always going to be an ongoing concern of any social networking destination. In the end, the corporate conglomerates of the world will need to forge new partnerships and realise the value behind the true meaning of sharing. Watching a video clip from your favourite movie online doesn't mean you aren't going to go out and buy the DVD. The player size is small, the quality is far from DVD-standard and if anything, all that the video clip is going to achieve is prompt you to purchase even more!

Anyway, great topic. Please keep them coming. And if you have any old wedding albums or family videos you'd like to share with friends, Zoopy's waiting to welcome you to the neighbourhood :)