Now in its 10th year, the PRISM Awards have received various outstanding entries on par with and sometimes exceeding international standards, according to organisers Public Relations Institute of Southern Africa (PRISA). The awards ceremony will be held on 28 March 2007 at The Westcliff Hotel, Johannesburg.
“This year we received quite a few high profile campaigns that were very visible in the media and it was difficult for the judges to keep focused on the judging criteria. But the PRISM Awards is not just about these big brand campaigns, and we were really impressed with entries that covered the every-day PR programme,” says Bridget von Holdt, chairman of the PRISA Public Relations Consultants Chapter.
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